About Editing Writing Social media Work samples Contact © 2008 - 2024 Catherine Gin

Click to download CV as pdf QUALIFICATIONS SUMMARY Digital communications specialist with more than 15 years' experience working in the U.S., Australia and the U.K. COMMUNICATIONS EXPERIENCE Freelance optimization editor, copy editor and social media manager, various titles / U.S. and Australia Clients: Ad Age, ErgoErgo, Flywheel Publishing, Martha Stewart Living, Weight Watchers Magazine and Australian Women's Health Copy edited Women's Health feature Fragrant Attraction, winner of The Jasmine Award for Literary Excellence and Best Practical Guide to Fragrance 2009 Web/newsletter editor, Ad Age, Crain Communications / New York Managed social media accounts, increasing Twitter followers by 60,123, Twitter impressions by 7 million, LinkedIn followers by 265,000 and Facebook likes by 73,000 within 12 months Created and published up to four newsletters daily and up to 18 weekly to 692,000 subscribers Conducted marketing for events, competitions and products in social media promotions Compiled analytics reports to develop strategies to increase traffic, reach and engagement Edited news articles for adage.com, reaching 2.65 million unique monthly users Wrote daily Hot Spots new ad releases column; hired and managed interns Content editor, TiVo (previously Rovi Corporation), remote Launched, wrote, edited and maintained digital entertainment guide covering movies, TV shows and celebrities servicing all Samsung Smart TVs in Australia Associate editor, Nomad Editions / New York Edited iPad and online editions of weekly wine title Uncorked, monthly wine buyers' guide for Snooth and weekly classic cars title for Hemmings; assisted in developed social media strategy Copy editor, ConsumerSearch / New York Edited copy for consumer product reports website from About.com, The New York Times Company Editor, Snooth Media websites Snooth.com (wine), TheSpir.it (cocktails) and WhatsCook.in (food) / New York Wrote, edited and published daily articles and slideshows for websites with a reach of 10 million-plus and sent daily editorial and sponsored e-mail newsletters to 250,000-plus global subscribers Copy editor (Community Listings), Patch / New York Edited copy and photos for hyper-local news and information websites with reach of 4.7 million Online content assistant and books blog editor, Oxfam Great Britain / Oxford Launched major nonprofit's books website; wrote, edited and published blog posts; live-blogged events; created multimedia content; coordinated bloggers; and assisted in marketing via social media Copy chief and editor (City Guides), Virgin Blue Voyeur (Virgin Blue airlines' monthly in-flight lifestyle title), Text Pacific Publishing (Australia's leading custom publisher) / Sydney Maintained 100% error-free policy; researched, fact-checked, wrote and edited copy for 13-page section on 29 cities in Australia, New Zealand and the South Pacific; managed freelancers Copy editor, Woman's Day (Australia's No. 1 weekly), ACP Magazines / Sydney Fact-checked and copy edited raw copy and layouts across all sections of Australia's No. 1 weekly title Copy editor, lifestyle titles for Weight Watchers, Lexus, Volvo, Nestle, James Hardie, Lend Lease and Liquor Marketing Group, Text Pacific Publishing / Sydney Generated story ideas, researched, fact-checked, wrote and edited copy, and sourced images, for various national lifestyle titles. Assisted in the launches of shopping magazine ShopLife and wine, beers and spirits magazine AllBarTwo. Health and fitness monthly columnist for Weight Watchers magazine Slot and production editor of syndicated lifestyle section, 13 weekly newspapers, Fairfax Community Newspapers NSW (Australia's largest media company) / Sydney Supervised up to eight copy editors daily as a slot of 13 weekly community newspapers. Designed, line-edited and top-edited pages for news, real estate and entertainment sections. Production editor of Domain Your Home, syndicated home decorating and lifestyle section SKILLS Adobe Creative Suite, Microsoft Office, WordPress, Salesforce, SocialFlow, Chartbeat; SEO, HTML, social media analytics, photography, video production and editing for social media; Facebook, Twitter, LinkedIn, Instagram, Snapchat, Google+, Tumblr, Pinterest; AP Stylebook, Chicago Manual of Style PROFESSIONAL AFFILIATIONS Board member (previously Professional Council Member, Secretary and Assistant Secretary), Deadline Club, Society of Professional Journalists' New York chapter Treasurer, New York University Publishing Student Association Member, American Copy Editors Society EDUCATION Master of Science in Publishing: Digital and Print Media, New York University; deferred Diploma of Arts in English Literature, with Merit, University of Sydney Bachelor of Arts in Communication, Journalism, University of Technology, Sydney